Online stores for a leading electronics vendor and a popular fashion brand

Two fully reworked online stores for leading retail companies offering a vast array of brand-new features and a dramatically improved customer experience.

Client

The client is a private investment group representing one of the oldest American producers of electronics and a major NYC-based fashion brand.

Challenge

The client was looking for a technology partner to perform a full revamp of its existing e-commerce platforms, create PWA versions of its stores, improve the customer experience, allow for future scalability, and boost the overall performance of its websites.

Description

The online stores developed by Mainsoft mostly replicate the functionality of their predecessors, but are augmented with a number of new features. In addition to the web stores, the company also developed its Progressive Web Applications (PWA) for ease of mobile shopping.

Main Functional Modules

Fully customizable catalog with advanced filtering
Full-text search
Inventory management
User registration and authorization modules
Wishlist
Payment processing
Order tracking
Store locator

Results

The online stores were successfully launched and are currently used by over a million users in the US and globally.

The highlight of the projects was the use of Mainsoft’s own CDN content delivery service, which has a number of advantages over off-the-shelf commercial solutions.

Both projects were designed and implemented with the most advanced technologies and performance metrics in mind and meet the requirements of the most demanding user experience and site accessibility standards: Progressive Web Applications (PWA), Accelerated Mobile Pages (AMP), and Google Lighthouse.

End-to-end security is implemented with the help of HTTPS encryption, JWT, and data encryption during order placement.

Technology

React, React Storefront, Material UI, Express, MobX, Next.js, Webpack

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